The Alumni Spotlight is a periodic feature of the Mom’s Choice Awards® blog. It is part of our ongoing effort to “shine the spotlight” on our honorees and their contributions to promoting excellence in family-friendly media, products, and services. We share their stories not only to celebrate their accomplishments, but to give you an opportunity to see the benefits of … Read More
Creating a Legacy for Our Children – Joanne C. King has Answers
On May 15, 2009, MCA Founder Tara Paterson talked with Joanne King, a 2009 Mom’s Choice Awards® honoree. We are reformatting and republishing this interview as part of our Alumni Spotlight. Tara: Today I have the special opportunity to interview Joanne King, creator of the Answers CD ROM, a guided journal from parents to their children. Joanne’s company is Besoga … Read More
Silent Voices No More: A Conversation with Jodee Kulp
The Alumni Spotlight is a periodic feature of the Mom’s Choice Awards® blog. It is part of our ongoing effort to “shine the spotlight” on our honorees and their contributions to promoting excellence in family-friendly media, products, and services. We share their stories not only to celebrate their accomplishments, but to give you an opportunity to see the benefits of … Read More
Web Savvy for the Book Industry
Within the realm of children’s literature resides a diverse group of people affectionately known as the Kidlitosphere. There are authors of all genres, illustrators, publishers, publicists, librarians, teachers … you get the idea. Many in the kidlitosphere rely on the media-savvy expertise of two folks: Mark Blevis and Greg Pincus. Greg, who has blogged for years at Gotta Book, recently … Read More
Making the Most of Your Moms Choice Award
Several months ago, we wrote a post called It’s Not Who You Know. The purpose of that piece was to introduce some of the ways you can connect with the Mom’s Choice Awards program. Word-of-mouth advertising offers wonderful opportunities and is a tried-and-true way of promoting your accomplishments. Still, your message is likely to get drowned out by all of … Read More
Just in Time for the Fourth of July: Mom, Apple Pie, and Snickerdoodle
The Alumni Spotlight is a periodic feature of the Mom’s Choice Awards® blog. It is part of our ongoing effort to “shine the spotlight” on our honorees and their contributions to promoting excellence in family-friendly media, products and services. We share their stories not only to celebrate their accomplishments, but to give you an opportunity to see the benefits of … Read More
It’s Not Who You Know …
… but how you connect with them. Not so long ago, we all relied on the telephone, mail, and word-of-mouth to help us connect with other people. We would talk to someone who knew someone … and so on … in hopes that we could introduce ourselves and our product or idea. Inexpensive website hosting and an explosion of networking … Read More
Welcome to the Mom’s Choice Awards Blog
Since 2005, the Moms Choice Awards has dedicated itself to excellence. … Helping families, teachers, and retailers find the best-of-the-best in the thousands of products each year … Celebrating authors, inventors, companies, parents, and philanthropists who dedicate themselves to creating high-quality family-friendly products. … and building bridges between the production and consumer communities. Our new blog is the next step … Read More