On June 12, 2009, MCA Founder Tara Paterson talked with Vanessa Van Petten, a 2009 Mom’s Choice Awards® honoree. We are reformatting and republishing this interview as part of our Alumni Spotlight. I had the pleasure of interviewing a friend and colleague of mine, Vanessa Van Petten, about her Mom’s Choice Founder’s Award for her book You’re Grounded. I first … Read More
The Pigs Love the Pennies (and We Love the Pigs): A Conversation with Jeanette Ramnarine
The Alumni Spotlight is a periodic feature of the Mom’s Choice Awards® blog. It is part of our ongoing effort to “shine the spotlight” on our honorees and their contributions to promoting excellence in family-friendly media, products, and services. We share their stories not only to celebrate their accomplishments, but to give you an opportunity to see the benefits of … Read More
To Grandmother’s House We Go: A Visit with Grandma Janet Mary Sinke
The Alumni Spotlight is a periodic feature of the Mom’s Choice Awards® blog. It is part of our ongoing effort to “shine the spotlight” on our honorees and their contributions to promoting excellence in family-friendly media, products, and services. We share their stories not only to celebrate their accomplishments, but to give you an opportunity to see the benefits of … Read More
New Federal Trade Commission Rules: What You Need to Know
Yesterday, the Federal Trade Commission revised its Guides Concerning the Use of Endorsements and Testimonials to specifically define “product endorsement” as it relates to new media, specifically blogging and by extension, social networking. The FTC is “urging bloggers who review products, from a book to a video game system, to disclose if they received the product for free when giving … Read More
Making a Joyful Noise: Chariss Walker and Her Spiritual Path
On May 10, 2009, MCA Founder Tara Paterson talked with Chariss K. Walker, SMBC, a 2009 Mom’s Choice Awards® honoree. We are reformatting and republishing this interview as part of our Alumni Spotlight. Chariss Walker, LLC, is an outreach program for spiritual growth located in Navarre, FL. Chariss is a single grandmother and whose granddaughter, Vivien, has lived with her … Read More
Once a Mom, Always a Mom: Heather Ledeboer and Mom4Life.com
The Alumni Spotlight is a periodic feature of the Mom’s Choice Awards® blog. It is part of our ongoing effort to “shine the spotlight” on our honorees and their contributions to promoting excellence in family-friendly media, products, and services. We share their stories not only to celebrate their accomplishments, but to give you an opportunity to see the benefits of … Read More
The Wizard Rides the Magic School Bus: Nick Ruth and the Remin Chronicles
In 2007, the Just for Mom Foundation presented a series of profiles of Mom’s Choice Awards Alumni on its website. Lucie Bouchard Antoniazzi profiled author Nick Ruth, MCA award-winner for his fantasy chapter book series. We are republishing that feature (adding links and updated information) as part of our Alumni Spotlight series. The recipient of the Fall 2005 Mom’s Choice … Read More
How to Promote Your Award Winning Product
Today we welcome Jennifer Finke, a long-time PR professional, as our guest blogger. She has run JF Communications for more than five years, and three years ago created thePReparedPublicist.com. Jennifer enjoys working with small, entrepreneurial-minded companies and mompreneurs to help them launch and grow their businesses through the power of public relations (PR). She lives in Denver with her husband … Read More