Pinterest is viral visual marketing at its best. Did you know that 80 percent of pins are actually repins? That means someone is spreading your message. This article, which we have put on our on Scoop.it – Honoree Marketing Tips & News board (and Pinterest) is a must read if you’re using or still deciding about using Pinterest. Original source: … Read More
LinkedIn: When To Say No To Connecting — InformationWeek
See on Scoop.it – Honoree Marketing Tips & News Should you accept LinkedIn connection requests from strangers? Before deciding, make sure you understand the security and reputation risks. Dawn Matheson‘s insight: This is a good reminder that you need to dig deeper than just the numbers when connecting with people via social media. ~ Terry See on www.informationweek.com
Forget Facebook; keep your fans to yourself! : Confluent Forms
See on Scoop.it – Honoree Marketing Tips & News Dawn Matheson‘s insight: This question, posed in the post, says it all! Question: Why would you put your Facebook vanity URL onto a highway billboard instead of the URL of your own website? I’d classify this as a must-read for small businesses and nonprofits See on www.confluentforms.com
The Small Business Guide to Google Analytics
See on Scoop.it – Honoree Marketing Tips & News A straight-forward guide to getting your Google Analytics set up and running. Dawn Matheson‘s insight: This is probably the most helpful piece I’ve ever seen on setting up Google Analytics. See on www.simplybusiness.co.uk
BabyCenter: 91% of moms use social media – Social Marketing – BizReport
See on Scoop.it – Honoree Marketing Tips & News Three years ago, BabyCenter revealed data demonstrating that moms were becoming an online social force to be reckoned with; sought after by brands seeking endorsement and awareness. Dawn Matheson‘s insight: We already know that Moms make 75% of the buying decisions, and that 60% of us are using mobile for social … Read More
Your Biggest LinkedIn Mistake Can Be Easily Fixed
See on Scoop.it – Honoree Marketing Tips & News The number one mistake you are making with LinkedIn is the generic use of LinkedIn invitations – invitations and responses to invitations. If you are not leveraging this feature, then you are leaving ‘relationship currency’ on the table. Using LinkedIn invitations is the best way to start, revive or expand your … Read More
IBPA Publishing University: Will I see you in Chicago?
The Mom’s Choice Awards will be in the Windy City! On April 26-27, 2013, I will be attending and speaking at IBPA Publishing University 2013. Many of our award-winners in the book categories are self- and independently published authors, so I am excited about the prospect of meeting MCA Honorees! I’m am also quite humbled to be part of a … Read More