Book Expo America - Coming Soon

It may be March, but we are already planning for May.

It’s Book Expo America time. BEA is “North America’s largest gathering of book trade professionals attracting an international audience.” kicks off.

This year’s event is at the Jacob Javits Center in New York. Mark your calendar for May 30 to June 1, 2013. You’ll want to be t here for this one-of-a-kind opportunity.

Your MCA Team will be there in Booth #s 2767 and 2768. And we hope you are planning to join us!

We love Book Expo America. Wny? Well, it’s in New York.Seriously … it is an unparalleled opportunity to showcase our award-winning Honorees. No other venue brings together all of your key demographics in one place: educators, librarians, parents, book buyers, book agents, and publishing pros. Everything “book” under one roof. .

This 1-minute video gives you a sense of BEA from the MCA perspective. As award-winning children’s author Sanjay Nambiar explains, it is a great experience.

What Do People Do at Book Expo America?

In a word: lots. You can network. You can meet fans. You can create new fans. The video is just a snapshot of what happens in the Exhibit Hall. There are lots of other things going on, too.

Seminars on publishing trends.
Meetings with Foreign Rights Agents
Special Event Breakfasts & Lunch with Keynote speaker.
a Book Bloggers Convention.

Check out the website to see for yourself: www.bookexpoamerica.com

What Do MCA Honorees Do at Book Expo America?

Our goal is to create a first-in-class opportunity for marketing and promotion. That means that you’ll benefit at shows like BEA, but other places, too. We host a number of activities and events in the Mom’s Choice Awards® booths.

The MCA Studio – Catch the eye of Show attendees when the studio lights catch their eye! Join Terry Doherty, our Director of New Media, for a filmed, one-on-one interview to talk about your award-winning book. The interview is tailored to meet your goals so that you can use it anywhere, anytime.

This is one of our most popular offerings, and space is limited. Click here to see availability.

Autographing Program – Three of every four BEA attendees seeks an autograph! It is one of the most popular activities in the Exhibit Hall. Our booths are close to the BEA Autographing Corral, where the high profile and New York Times Bestselling Authors are signing from 9:00 until 4:00 daily.

Honorees and Distinguished Alumni can sign their books in our booth. Each session is one hour. Click here to check availability for open autograph time slots.

Product Demonstration Program – The foot traffic in the Autographing Corral is high … and so is the waiting-in-line time. If you have a product to demonstrate – an eBook, App, educational product – ours is a great location to engage the educators, parents, librarians, and readers! You’ve got a captive audience.

Like the Autograph Program, we offer demonstration sessions in one-hour increments. Click here to find available time slots.

Book & Product Showcase – This is a perfect option for those who can’t attend the show but want to take advantage of this unique marketing venue.

When you exhibit in the MCA Showcase at Book Expo America, your book/product will be displayed face out in one of the busiest areas of the convention center. There is no better exposure for your book/product!

Professionally designed signage will clearly identify the section as the Mom’s Choice Awards Showcase, and your book/product information will be included in the official show catalog.

Never been to Book Expo America or an industry show? No worries! Has it been a few years and you want to know what’s changed? Got you covered.

We are here to help you prepare. Our next post is about the Show Marketing Series sponsored by the MCA Academy.