Shift Has Happened: Today’s Book Publishing Paradigm (Part 3)

We hope you’ve had a chance to read about our opservations from Publishing University 2013 and the experts’ thoughts on book publishing and marketing, Today I’ll start with this question: have you ever thought of yourself as a global company? Most likely you already are, particularly if you are creating and selling in the digital space. From the thumbnail of your … Read More

UPDATED Book Publishers: What I Learned at IBPA Pub U (Part 2)

This post has been updated to more accurately reflect the source of the idea that book sales won’t make you money. This is the second in a three-part series about attending the Independent Book Publishers’ Association (IBPA) Publishing University last weekend in Chicago. In Part I, I shared my experiences from a “macro” view. That post focused on the opportunities … Read More