Self-published Authors Learn to Market to Libraries

This is an insightful article for self-published authors. Libraries are where you can find LOTS of readers! Understanding how to work within Library systems and their evaluation criteria is critical.

Self-published authors gathered Saturday at “Moving beyond online sales: Marketing to libraries,” a program that was part of uPublishU, a conference-within-a-conference at Book Expo America. The presentation, in New York City’s Javits Center, was moderated by Patricia Payton, Senior Manager, Content Relations at Bowker, a company that produces bibliographic reference materials such asBooks in Print and is the official ISBN Agency for the United States and its territories. Most relevant to this panel, however, is Bowker’s SelfPublishedAuthor, a service that offers advice and tools to those trying to bring their material to the attention of readers.

Source: lj.libraryjournal.com