Promotional Opportunity: Sales 4 U

The Mom’s Choice Awards>®, in its continuing effort to help you promote your award-winning product, has created a new program. Sales4U! is currently in a beta trial, and it is open to all MCA alumni. Here’s how it works: 1. Sign up for the Virginia Library Association Exhibit ($100 per item). Pick your price point ($10, $15, $20 or $25). … Read More

Once a Mom, Always a Mom: Heather Ledeboer and Mom4Life.com

The Alumni Spotlight is a periodic feature of the Mom’s Choice Awards® blog. It is part of our ongoing effort to “shine the spotlight” on our honorees and their contributions to promoting excellence in family-friendly media, products, and services. We share their stories not only to celebrate their accomplishments, but to give you an opportunity to see the benefits of … Read More

The Wizard Rides the Magic School Bus: Nick Ruth and the Remin Chronicles

In 2007, the Just for Mom Foundation presented a series of profiles of Mom’s Choice Awards Alumni on its website. Lucie Bouchard Antoniazzi profiled author Nick Ruth, MCA award-winner for his fantasy chapter book series. We are republishing that feature (adding links and updated information) as part of our Alumni Spotlight series. The recipient of the Fall 2005 Mom’s Choice … Read More

How to Promote Your Award Winning Product

Today we welcome Jennifer Finke, a long-time PR professional, as our guest blogger. She has run JF Communications for more than five years, and three years ago created thePReparedPublicist.com. Jennifer enjoys working with small, entrepreneurial-minded companies and mompreneurs to help them launch and grow their businesses through the power of public relations (PR). She lives in Denver with her husband … Read More

From Farm to Fantasy: The Magic of Lee Edward Fodi

The Alumni Spotlight is a periodic feature of the Mom’s Choice Awards® blog. It is part of our ongoing effort to “shine the spotlight” on our honorees and their contributions to promoting excellence in family-friendly media, products, and services. We share their stories not only to celebrate their accomplishments, but to give you an opportunity to see the benefits of … Read More

Creating a Legacy for Our Children – Joanne C. King has Answers

On May 15, 2009, MCA Founder Tara Paterson talked with Joanne King, a 2009 Mom’s Choice Awards® honoree. We are reformatting and republishing this interview as part of our Alumni Spotlight. Tara: Today I have the special opportunity to interview Joanne King, creator of the Answers CD ROM, a guided journal from parents to their children. Joanne’s company is Besoga … Read More

Silent Voices No More: A Conversation with Jodee Kulp

The Alumni Spotlight is a periodic feature of the Mom’s Choice Awards® blog. It is part of our ongoing effort to “shine the spotlight” on our honorees and their contributions to promoting excellence in family-friendly media, products, and services. We share their stories not only to celebrate their accomplishments, but to give you an opportunity to see the benefits of … Read More

Web Savvy for the Book Industry

Within the realm of children’s literature resides a diverse group of people affectionately known as the Kidlitosphere. There are authors of all genres, illustrators, publishers, publicists, librarians, teachers … you get the idea. Many in the kidlitosphere rely on the media-savvy expertise of two folks: Mark Blevis and Greg Pincus. Greg, who has blogged for years at Gotta Book, recently … Read More